Mobile messenger KakaoTalk's users fall below 45 million for 1st time: Report

by IANS |



Seoul, April 9 (IANS) KakaoTalk, South Korea's leading mobile messenger, saw its number of users fall below 45 million for the first time in 22 months last month, data showed on Tuesday.


The application had 44.97 million monthly active users (MAUs) in March, down more than 221,000 from the previous month, according to the mobile index data from industry tracker IGAWorks.


It marks the first time that KakaoTalk's MAU has dropped below the 45 million mark since May 2022, reports Yonhap news agency.


The March tally was also sharply down from the highest of 47.07 million recorded in April last year.


The mobile messenger had long been the most-used mobile platform in South Korea but lost the top spot to global streaming giant YouTube in December.


At the time, YouTube had 45.65 million MAUs, while KakaoTalk had 104,980 fewer MAUs at 45.56 million, according to IGAWorks.


Last month, the gap widened to 543,152 as YouTube garnered more users than the Korean chat app.


Data also showed that KakaoTalk's share among users of social media platforms dropped 2.6 percentage points on-year to 39.62 per cent last month, while the corresponding tally for Instagram grew 4.61 percentage points to 22.77 per cent.



Latest News
How eating junk food regularly can make you nutrient deficient Sat, Sep 07, 2024, 03:55 PM
Indian startups raise more than $348 million funding this week Sat, Sep 07, 2024, 03:53 PM
Hackers behind Rs 2,000 crore WazirX theft begin laundering stolen assets Sat, Sep 07, 2024, 01:37 PM
Iran, Serbia voice willingness to boost ties Sat, Sep 07, 2024, 01:35 PM
Brij Bhushan accuses Cong of conspiracy, Vinesh of cheating Sat, Sep 07, 2024, 01:33 PM
DRS in domestic cricket will improve batters' techniques, says Ashwin Sat, Sep 07, 2024, 01:20 PM
Voice of every Indian taught me something: LoP Rahul on 2nd anniversary of BJY Sat, Sep 07, 2024, 01:11 PM
Sultanpur encounter: UP govt orders magisterial probe Sat, Sep 07, 2024, 12:10 PM
Australia: 4.5-magnitude earthquake hits near Sydney Sat, Sep 07, 2024, 11:59 AM
Crimes against women surging in Uttarakhand: RTI data Sat, Sep 07, 2024, 11:57 AM
Death toll in Hathras road accident rises to 17 Sat, Sep 07, 2024, 11:39 AM
Africa CDC warns of rising mpox cases, launches response plan with WHO Sat, Sep 07, 2024, 11:27 AM
RG Kar scam: CBI finds documents of medical equipment never purchased but billed Sat, Sep 07, 2024, 11:26 AM
PM Modi congratulates Hokato Hotozhe Sema on bagging Bronze at Paris Paralympics Sat, Sep 07, 2024, 10:46 AM
Arunachal CM calls on Dalai Lama, gifts his first dwelling after fleeing Tibet to trust Fri, Sep 06, 2024, 04:51 PM