As social media honcho in 'Escaype Live', Javed Jafferi empathises with app makers

 

by IANS | Sat, May 14, 2022, 02:32 PM

Mumbai, May 14 (IANS) The heads of social media companies are people with a unique vision that has helped them amass millions of members, feels actor Jaaved Jafferi who essays a similar role in upcoming web series 'Escaype Live' on Disney+ Hotstar.

'Escaype Live' is a fictional story, penned by Jaya Mishra and Siddharth Kumar Tewary, that is likely to seem very true and real. The story features a bunch of content creators, with different paths but one goal - to produce viral content to emerge victorious in a life-changing competition announced by the hottest new app in the country called Escaype Live.

Veteran actor Jaaved Jafferi essays the role of Ravi Gupta, a corporate honcho in 'Escaype Live'. Jaaved said, "Primarily the concept of the show attracted me to it. The utilisation of an app and how in today's time they have the power to create havoc in their users' lives, lots of things, good and bad. Obviously, it has long term effects and the science behind manipulations of human emotions. This novel and relevant concept that we need to discuss has been brought forward."

Jaaved further added, "My character Ravi Gupta is an important part in the corporate machinery where he is trying his best to get the numbers up and he has to meet deadlines and targets. He has to deliver, he has his own responsibilities, we don't show his side of personal life. He has a child and wife and is unaware of his personal equation with them and is completely engrossed in the app to make it successful. He mentions that at his age he can't take risks and has to come up with targets and make them happen."

Produced under Siddharth Kumar Tewary's One Life Studios, the nine-episode series heavily emphasises the human tendency to be competitive and their drive to succeed. The talented cast includes Siddharth, Shweta Tripathi Sharma, Swastika Mukherjee, Plabita Borthakur, Waluscha D'Souza, Ritvik Sahore, Sumedh Mudgalkar, Geetika Vidya Ohlyan, Jagjeet Sandhu, Rohit Chandel and child actor Aadyaa Sharma among others.

The series explores the lengths content creators and tech giants are willing to travel to achieve their aspirations. Set across different cities of India, the series leveraged different dialogue writers for each city to add regional authenticity.

Dance Rani' story based in Jaisalmer saw her dialogues being penned by Vinod Sharma while Amcha's lines were penned by Amol Surve. Similarly, Banaras-based characters of Meenakumari and Sunaina's dialogues were written by Ranveer Pratap Singh while Darkie and Fetish Girl's dialogues were penned by Jaya Mishra and Siddharth Kumar Tewary.

Latest Cinema Updates
'Love In Ukraine' director Nitin Kumar Gupta wept on seeing war zone videos of his crew Tue, May 17, 2022, 11:42 AM
Salman Khan Films to present Sudeepa's 'Vikrant Rona' in north India Tue, May 17, 2022, 11:41 AM
Urvashi Rautela to attend Cannes Film Fest for poster launch of Tamil film 'The Legend' Tue, May 17, 2022, 11:39 AM
Kamal Haasan's 'Vikram' trailer crosses 1.2 crore views within 24 hours Tue, May 17, 2022, 11:37 AM
'Stranger Things' 'fanboy' Varun Dhawan flaunts favourite show merchandise Tue, May 17, 2022, 11:36 AM
'K.G.F: Chapter 2' now available for 'Early Access' rentals on OTT Tue, May 17, 2022, 11:34 AM
Nakuul Mehta: Love is a two-way street which has its own twists and turns Tue, May 17, 2022, 11:24 AM
Swastika Mukherjee motivated Plabita to push boundaries in 'Escaype Live' Tue, May 17, 2022, 11:17 AM
Rakhi Sawant thanks new boyfriend Adil Khan Durrani for gifting her a BMW Tue, May 17, 2022, 11:15 AM
Vijay Deverakonda, Samantha slammed by Pawan Kalyan fans for 'Kushi' movie title Tue, May 17, 2022, 11:14 AM
Singer Mohan Kannan rates Amitabh Bhattacharya next only to Gulzar as a lyricist Tue, May 17, 2022, 11:13 AM
Post-mortem of Bengali TV actress Pallavi Dey hints at suicide Tue, May 17, 2022, 11:12 AM
Pics of Sai Pallavi watching movie in disguise go viral Tue, May 17, 2022, 11:12 AM
Sonal Chauhan: There's a reason why 'F3' trailer doesn't show my character Tue, May 17, 2022, 11:11 AM
Aamir's daughter Ira Khan replies to trolls with fresh birthday pics and special message Tue, May 17, 2022, 11:09 AM
Gaurav Arora on shooting in icy cold Kashmir for 'Aadha Ishq' Tue, May 17, 2022, 11:07 AM
Nicola Coughlan reveals 'Bridgerton 3' will follow Colin and Penelope's love story Tue, May 17, 2022, 11:06 AM
Kiara Advani not approached for Prabhas-starrer 'Spirit' Tue, May 17, 2022, 11:03 AM
Manchu Vishnu backs AP govt on movie ticket price issue Mon, May 16, 2022, 01:24 PM
Simu Liu does bhangra on 'Jalebi baby' with Tesher Mon, May 16, 2022, 01:01 PM