Centre launches campaign to achieve 100 pc Measles-Rubella immunisation coverage

by IANS |

New Delhi, April 24 (IANS) In a significant step towards the goal of eliminating Measles and Rubella (MR) by 2026, Union Health Minister JP Nadda on Thursday virtually launched the ‘National Zero Measles-Rubella Elimination campaign 2025-26’ on the first day of the World Immunization Week.


Under the Universal Immunization Programme (UIP), two doses of the Measles-Rubella (MR) vaccine are provided free of cost to all eligible children, at 9-12 months and 16-24 months of age, respectively. Currently, India's MR vaccination coverage stands at 93.7 per cent for the first dose (2024-25 HMIS data) and 92.2 per cent for the second dose.


Health Minister also released multi-language materials (posters, radio jingles, MR elimination and official U-WIN launch film) for creating awareness in the communities. These materials were also shared with all states/UTs for adaptation and rollout during the MR Elimination Campaign 2025-26.


“Today is momentous occasion as the launch of Measles-Rubella elimination campaign 2025-26 marks an opportunity to achieve 100 per cent immunisation coverage to provide high-quality lifestyle to children by administering them with the two doses of Measles and Rubella vaccine,” said Nadda at an event here.


Noting that this disease is of a highly contagious nature that hampers not only children’s life but also cause misery to their parents, the minister underlined the importance of ensuring that not even a single child is left behind.


The Health Minister highlighted that “332 districts in the country have reported zero measles cases and 487 districts have reported zero rubella cases during January-March 2025 which underscores the progress achieved in the goal of MR elimination.”


Nadda highlighted the need for keeping the Integrated Disease Surveillance Programme (IDSP) activated and strengthening surveillance.


“We have to target the elimination of MR in the same way as Polio and Maternal and Neonatal Tetanus elimination was achieved”, he stated, urging the states and UTs to be attentive, alert, and proactive and work with a ‘ACT NOW’ policy.


Nadda also urged the state ministers and chief medical officers to hold public and press meetings where people at large can be informed about the vaccination drive through active Jan Bhagidari.


He also urged the frontline workers to reach out to remote and hard to reach areas, slums, migratory population, areas with frequent outbreaks.

Latest News
Election Commissioner Vivek Joshi reviews Bihar poll preparations in Patna Fri, May 16, 2025, 05:07 PM
Operation Sindoor: 48-member multi-party MP delegations to launch India's global diplomatic blitz from May 22 Fri, May 16, 2025, 04:59 PM
Telangana's power demand up by 9.8 per cent Fri, May 16, 2025, 04:58 PM
Man delays mother's cremation, demands her silver bangles in Rajasthan Fri, May 16, 2025, 04:49 PM
Assam Rifles heightens vigil along India-Myanmar border after Manipur encounter Fri, May 16, 2025, 04:48 PM
Tamil Thalaivas name Suresh Kumar as assistant coach for Pro Kabaddi League season 12 Fri, May 16, 2025, 04:47 PM
Mohan Babu University partners with QS-top 100 Penn State for India's 1st joint degree programme Fri, May 16, 2025, 04:24 PM
Rains likely across Telangana for four days Fri, May 16, 2025, 04:10 PM
CBI files FIR in 2015 Kerala police custody death Fri, May 16, 2025, 04:08 PM
Yemen's Sanaa airport resumes operations after Israeli airstrikes Fri, May 16, 2025, 04:03 PM
Adopt cleanliness, check mosquito breeding sites to curb spread of dengue Fri, May 16, 2025, 04:01 PM
Dengue fever cases surge in Southern Vietnam Fri, May 16, 2025, 03:58 PM
Told Rohit that if I were the coach, he would have played Sydney Test: Shastri Fri, May 16, 2025, 03:57 PM
PM Modi, HM Shah wish Sikkim on statehood day; praise its beauty, rich culture and sustainable development Fri, May 16, 2025, 03:56 PM
Centre assures full support as Karnataka seeks e-buses under PM E-Drive scheme Fri, May 16, 2025, 03:56 PM